Sales Hub +
App Migration and Enhancement
I'm Alexander, a design leader & product strategist
Overview
I'm an agent of good UX. A strategic leader with 10+ years of
experience in turning ideas into products. I work across the full spectrum of the end-to-end design
process, from research and guiding strategy all the way to shipping
scalable solutions with real people (and business) value.
At IBM, I guided key initiatives with world-class brands like
PepsiCo and Google.
From running workshops to mentoring junior designers, I care a lot about good people, good
products, strong relationships and keeping things human.
Selected Work
About
My journey began at Blue Cross Blue Shield. Through modernizing their online member portal I learned the importance of accessibility in design. I developed a human-centered problem solving mind-set from the very beginning.
From New Orleans to New York, I've traded one vibrant city for another and through it all my approach to design has always been the same:
Stay curious about how products work and have genuine empathy for the people who use them.
Outside of work I really love movies, game night with friends, and I paint and play guitar. Oh, I'm also 400 days into a Spanish learning streak, vamos a hablar!
Experience
Centene
Senior Product Designer
I owned our builder product line, ensuring the wholistic experience was intuitive and usable for our in house team. I also mentored other designers on their workflows, helping them grow their craft, gain confidence and find their own voice in their designs.
IBM
Senior UI UX Designer
I was contracted out to lead design efforts for major brands such as PepsiCo, Google, Ulta Beauty and more.
Blue Cross Blue Shield
UI UX Designer
I helped modernize the public online member portal, bringing accessiblity and modern design best practices to the healthcare space.
Some cheese.